(…or, a cartographer and a pilot walk into a bar…)

Last summer, we announced a partnership with Urban Airship to bring location-aware mobile messaging services to app developers. We both knew it was going to be a great marriage… Partnered together, we have an extremely strong offering that customers such as The Weather Channel and others have combined into their solutions. Think about it: When, and under what circumstances, do you push notifications? Location-awareness is a big piece of that, our developers get it, and so do their millions of users.

As we worked together to offer integrated offerings, things got really exciting! The promise of what we do combined with what Urban Airship does was inspiring. Our engineering teams met frequently and our whiteboards were riddled with product ideas. It became clear to us that together, we could create services much, much bigger than just push notifications and location! So, simple as that, I’m thrilled to announce that we have decided to combine the two companies.

The new company will operate under the Urban Airship name which has built a strong presence with more than 20,000 customers. While we will continue the joint offering we currently have under our relationship, I am especially excited about the product roadmap we have developed together that utilizes SimpleGeo’s technology within Urban Airship’s platform.

For those of you currently using SimpleGeo, nothing will change. Our Context, Places and Storage products will continue to be offered alongside the new combined offerings. In addition, the combined company already has a roadmap of exciting new ideas that we think will blow minds.

It’s a big day here at SimpleGeo, now Urban Airship. Scott Kveton, Urban Airship’s CEO, will take over running the company, so this powerful thing we’ve built is in very, very capable hands. In addition, I’ll remain an advisor to the company along with SimpleGeo’s founders, Joe Stump and Matt Galligan. We know you’ll be as enthused about this as we are. Stay tuned for more details as they emerge!

Here’s a press release with more details, and here’s a link to the Urban Airship blog post. If you have any questions, please let us know at contact@simplegeo.com!